PARTICIPATE AS AN
EXHIBITOR AT B-TRAVEL 2027
The meeting point between the tourism sector and the travel community
Why participate?
#1
High Visibility and Reach
Increase the visibility of your brand to thousands of potential customers and professionals in the sector. With more than 26.000 visits in the previous edition, your brand can stand out.
Book your space and stand out at B-Travel 2027!
#2
Networking oportunities
Connect with tourism leaders and establish valuable business relationships. Join more than 1.600 accredited professionals at B-Travel’s professional days.
Register and expand your network now!
#3
Experiential and Dynamic Event
Participate in unique activities that appeal to a diverse and passionate audience. With 7,150 m² of exhibition space and a wide range of exhibits, your brand will be the centre of attention.
Join us and make your brand shine!
#4
Continuous Presence All Year Round
Keep your brand present in the minds of travellers with an active digital platform all year round. Take advantage of more than 60.000 leads to ensure constant visibility.
Participate and ensure constant visibility!
We are launching the new professional area of B-Travel 2027
On March 11th and 12th, B-Travel will launch a B2B space designed to generate business, connect professionals, and create new opportunities for the tourism sector.
These are the three tourism verticals that respond to current demand trends:

Active tourism
All kinds of experiences related to sports, nature, outdoor adventure and rural tourism.

Enogastronomic tourism
Destinations, products and experiences where gastronomy becomes a driving force for travel.

Cultural tourism
Heritage, festivals, traditions, film tourism and proposals that connect with the identity of each territory.
2027 EDITION RATES
How to participate?
1. Check the participation dossier
Explore all the options, formats, and benefits of exhibiting at B-Travel 2026.
We’ve prepared a comprehensive and detailed dossier because we want to create a more experiential edition of B-Travel. Discover how to participate, gain visibility and reach, and which proposal best suits your brand.
2. Submit your application to participate
Complete and submit the participation application to our sales team, indicating the desired footage and format.
Once approved, you will receive an invoice for the REGISTRATION FEE (€495 + VAT) to confirm your reservation.
3. Manage your participation
Once your application to participate is approved, you can easily book your stand, furniture, and additional services through Servifira.
IMPORTANT: Booking exhibition space does not include booking a stand.
Do you have any questions? Contact us at: [email protected]
4. Book additional services
Once you have your stand, remember to arrange for additional services (electricity, cleaning, internet, etc.).
If you’re bringing your own stand, make sure you have a certified electrical panel and that you contract for the necessary power supply.
SPACE
REGISTRATION FEES
In addition to the space, Fira Barcelona charges a registration fee of €495 + corresponding VAT.
WHO VISITS B-TRAVEL?
More than 26,000 travelers await you at B-Travel
SOLO TRAVELERS
- They seek authentic experiences, to learn and get to know each other.
FAMILIES
- They seek to share, create memories, and teach a respectful way of being in the world.
ACTIVE SENIOR
- They are looking for cultural experiences, gastronomy, and accessible hiking.
GROUPS
- They seek to socialize and share experiences.
91.7%
will repeat visit
80.6%
very satisfied
78.6%
decide their vacation
Do you have any questions or would you like a personalized proposal?
Fill out this form or contact our team
Sales Team
Andreu Sancho
T. +34 697 14 53 36
[email protected]
Sandra Hontiyuelo
T. +34 661 80 63 66
[email protected]
SPECIALISED DEPARTMENTS FOR EXHIBITORS
Tailor-made services, with the guarantee and experience of Fira Barcelona
Do not hesitate to contact our specialised departments for tailor-made solutions that go beyond the offer of the Exhibitor Area.
Contract Servifira, the most complete and innovative catalogue of services on the market.
Best price accommodation guaranteed for your entire team with TravelFira.