INNOVATING IN AIR TRANSPORT, TOURISM AND LEISURE INDUSTRY

At the last edition of B-Travel there was a space for travel professionals to share experiences and combine synergies to promote this travel revolution.

With the help of expert speakers in different fields, there were a series of B2B debates on the current situation and innovation in tourism.

 

Innovation

in the tourism sector

A disruptive space in the digital age that allowed:

  • Create and provide content an innovation ecosystem around the tourism and leisure industry.
  • Expand the experience of professional assistants to B-TravelPro with a program that is developed before, during and after the event.
  • Promote the digital transformation of the tourism and leisure sector, key in the economy of Catalonia and Spain.
  • Create a program of B2B actions before, during and after the event in witch we will put companies, digital entrepreneurs and investors in contact.
  • Attract the best international digital startups (talent) and position Barcelona as a benchmark innovation hub in the industry.

Sponsors 2018:

  • talent for tourism
  • talent for tourism
  • Barcelona Air Route
  • Barcelona Air Route

Supported by these entities in 2018:

Innovation Hub
  • Connector Startup Accelerator
  • Mobile World Capital Barcelona
  • Ajuntament de Barcelona
  • Barcelona Activa
  • Generalitat de Catalunya
  • Cambra Barcelona
  • Aena
  • GPA
  • Match Hospitality
  • Market
  • Acave
  • Gebta

New tracks

AIRLINE & AIRPORT
EXPERIENCE
  • Challenge Big Data
  • Comunication protocols (airline with other sales agents) to cross-selling and sell new products and ancilliary revenue in general.
  • Airport experience (control & security, traceability, luggage, VIP rooms, Travel retail).
  • Airports faciliting self-connecting passengers
  • Inflight entertainment / Internet Connectivity on board / on board customization services.
  • Long Haul Low cost Space.
  • Potential sponsors: startups, airlines, airport operators, service providers
    • AMADEUS
    • SABRE
    • TRAVELPORT
    • SITA
    • SEABURY
    • FORWARDKEYS
    • OAG
    • ACCELYA
    • AIRBUS
    • BOEING
    • BOMBARDIER
    • EMBRAER
    • NAVITAIRE
    • SKYSCANNER
    • FARELOGIX

 

SPORT
HOSPITALITY
  • Technology applied to Innovation in hospitality services. Visitors experience design.
  • Service providers – aggregators (All inclusive service).
  • Immersive experience.
  • Apps for networking and VIP service.
  • Magical & Digital entertainments.
  • Feedback control- satisfaction survey.
GENERAL
TOPICS
  • City value "Barcelona".
  • Mobile Experience.
  • New consumers.
  • Tecnologies: RV, RA, Big Data, IoT.

Program

WEEKS OF 2, 9 AND 16 APRIL 2018 PRE-EVENT ACTIONS

DISCOVER

Innovation Pills

Speakers and startups who will be present at the event will share in short selfie videos (pills) why Open Innovation is a necessary concept for any industry and what large companies can learn and use from the startup culture.

Pay attention to our social channels to watch them!

Webinar

Startup Catalogue

A complete catalogue with a full profile of the startups will be sent to all BTravelPro attendees in advance to prepare their visit, register to participate in the experience programme and warm-up for the event.

 

Innovation breakfast

A face-to-face networking activity aimed to speakers, executives from large corporations and startups focused on highlighting the need for digital transformation of the industry and the advantage of Open Innovation for the creation of a differential value in a hypercompetitive market.

APRIL 20 & 21 2018 DURING THE EVENT

Startup Village

TO EXPERIENCE

Startup Village

The Startup Village will showcase 15 digital startups who are innovating in the tourism/leisure industry to present their products and services, connect with corporations, agencies, investors and attendees of B-Travel Pro.

List of selected startups

CONFERENCE

Speakers

The conference will fill the stage in the core of the event with corporations, investors, media and digital entrepreneurs presenting their innovation projects around two main topics: Airlines/Airport Experiences and Sports Hospitality.

It will include Startup Pitches, Meet the Investors, and keynote speakers.

Conference Programme

NETWORKING

Experience programme

A set of meetings and activities that will have startups as protagonists. There will be a specific space in BTravelPro where big companies, investors, agencies or press can meet startups of interest for their business and  exchange experience and knowledge with the idea of exploring a possible collaboration, giving mentoring, highlight them in news or invest.

Mentoring sessions

MAY 2018 AFTER THE EVENT

REPORTING

Summary report

After the event, a wrap-up report will be sent to all BTravelPro attendees to give continuity and value to the program and highlight the achievements and shortcomings in innovation in the industry. It will include insights, interviews and key messages extracted from the B-Travel Pro content program.

Summary report

TAKE PART AS A STARTUP OR SPONSOR

Raise your profile in the emerging market, locally and internationally:

Participate as a startupDownload B-Travel Pro sponsorship folder

Other events

Job Marketplace

Are you searching job in the Tourism sector? From Barcelona Activa, we have organized on April 20th a networking and recruitment event, Job Market Place, where you will be in contact with companies that are seeking professionals like you. In this space you will have the opportunity of get in contact directly with them. Have a look at 'other activity information' in order to know how to participate! You will see all the profiles that the companies are seeking (Booking Assistant, Tourist Package Commercial, Travel Agency Administrative...)

  • Organizes: Barcelona Activa
  • Date: 20 April
  • Venue: P8. Príncipe Room

TopRail Forum

The International Railways Union organizes the TopRail Forum, the first reference event for Railway Tourism. Meet the latest news from the hand of operators, tour operators and institutions at the highest level from India, Russia, Japan, Italy, Spain or Switzerland. Essential registration online at https://events.uic.org/1st-toprail-forum (Participants will have free access to B-Travel and exhibitors will have a 50% discount on Toprail)

  • Organizes: UIC
  • Date: 20 April
  • Venue: P5. 3 Room

TBM 2018

The Travel Bloggers Meeting prepares a special gathering for B-Travel in which around a hundred travel bloggers will meet for an event full of emotion, information and surprises. TBM is an informal meeting that brings together travel specialists from Spain, South America and Europe.

Join the traveller conversation!

  • Organizes: TBM and B-Travel
  • Date: 20 April
  • Venue: P8. Príncipe Room

COMPETENCES AND ADAPTATION FOR CHANGING OCCUPATION

From the General Direction of Tourism and the UOC a day is organized on the changes of the tourism sector: technologies, globalization, competitiveness, customer service increasingly personalized, sustainability ... this requires competencies and different abilities. In this day, Rubèn Llop will inspire with his talk on transformational leadership, will present the Ideate project, which aims to bring tourism professionals closer to Europe and, before coffee-networking, there will be a round table with experts and entrepreneurs in the world of tourism where you will debate on transversal and future competences. For more information check the program!

  • Organizes: DGT and UOC
  • Date: 20 April 15:30 p.m
  • Venue: P8. Press Room

Innovative tourism strategies in the territories of the Euroregion

Conference that groups representatives from the territories of the Euroregion Pirineus Mediterrània: Catalonia, the Balearic Islands and Occitania and offers a space for discussion:

  • 13:20 - 1:40 p.m .: "Innovative tourism strategies for companies and territories"
  • 13:40 - 2:00 p.m .: "The policy implemented by Catalonia to support the receptive and improve the client's experience"
  • 14:00 - 14:20 p.m .: "The sustainable tourism tax to promote initiatives in the field of sustainable development and research"

  • Organized by: Catalan Tourist Agency
  • Date: April 20
  • Place: P8. 15h Sala Príncep

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